Hyaluronic acid is a molecule that naturally occurs throughout the body, and is important in maintaining your skin's hydration. As we age, the amount of hyaluronic acid decreases, which is a contributing factor as to why fine lines and wrinkles appear.  It helps to bind water to collagen  which traps it in the skin - achieving a plump and hydrated appearance.


Aside from aging, many factors can cause a degeneration in the skin barrier allowing water to escape and cause dryness. Some of these include a poor diet, excess sun, and toxic skin products such as foundation and skin cleansers/moisturisers. You don't need to have a science degree to recognise that most of the mainstream 'skin rejuvenators' really aren't that good for you. One thing to look out for are toxic chemicals such as parabens, pthalates, sodium lauryl sulfates, triclosan, lead, aluminum and the list could go on. Generally, if the word in the ingredients list looks alien, it should be investigated before buying.


Yes, your skin will naturally lose it's bouncy appearance one day. But fear not! Having a nourishing and natural skin care regimen will help to fight this battle. By using the Frankincense Serum before putting on a moisturiser, a beautiful synergy starts to happen. The hyaluronic acid in the serum will be able to draw water from the moisturiser into your skin, working to achieve maximum hydration.



  • Patch test prior to use. In the unlikely event of skin reaction, discontinue use and consult health practitioner.

Frankincense Serum

  • Aloe Barbadensis Leaf Juice (Aloe Vera)*, Macadamia ternifolia (Macadamia Oil)*, Butyrospermum parkii (Shea Butter)*, Cetearyl & Sorbitan Olivate* (Eco cert. approved), Macropiper excelsium (Kawakawa) infused in Helianthus annus (sunflower) oil*, Matricaria recutita (Chamomile extract), Kanuka Honey (from Tui Bees), Benzyl alcohol & dehydroacetic acid (Eco cert. approved.), Sodium Hyaluronate (Hyaluronic acid), Boswellia Serrata (Frankincense)*,  Daucus Carota Sativa (Carrot) Seed oil* & Lavandula angustifolia (lavender)* essential oils.

    *Certified Organic

  • "Love this product. See a noticeable difference in the texture of my mature skin." -Ellie W.

    "From using the Frankincense Serum first, and then the Kanuka Day Creme, I have felt my skin becoming tighter and smoother and more nourished. I love it!" -Lynley A.

About Us


Hi from all of us at Ash & Ivy, we hope you enjoy our brand and flourish from using our products. We specialise in making natural, organic skincare to compliment even the fussiest of skin-types and hope to provide something special for you and the needs of your body.

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